ThinkSmart Digital Payments
Brand Identity & Website

A digital payments company innovating in point of sale retail finance

ThinkSmart create value for retailers, financiers and intermediaries. They operate in high volume low value sectors where transaction values range from £250 to £15,000. The business wanted to reposition themselves and their proprietary digital platform to potential investors.

The new brand design incorporates a tick device to represent the businesses leading solutions, and echo the approval process in the customer journey.

PROJECT SUMMARY

Brand identity
Website design

Designed whilst Creative Director at Refinery, Manchester.

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